MYTUNE is building the world’s best platform for marketing partnerships.
As one of the first cloud-based SaaS platforms to support affiliate marketing, our mission has evolved since our founding in 2009. Today, we support the growth of every performance partnership that marketers and their teams want to manage. In the past few years, affiliate marketing has expanded and evolved into a larger category called partner marketing. This category includes traditional affiliate marketing, but also includes business development relationships, influencers, content publishers, networks, and many other kinds of partnerships.
Our approach to partner marketing is different
We believe that every business can benefit from better technology to manage marketing partnerships. And we believe this need extends beyond advertisers and affiliate programs. Ad networks, agencies, and publisher businesses are also managing partnerships at scale. TUNE’s partner marketing platform is designed to support the unique needs of these business models and make it easier for each to work with the others. This is why TUNE has never and will never compete with these models. Instead, we strive to open new opportunities for all of our customers to connect, integrate, and customize their partner marketing relationships.
MYTUNE is a technology-first company.
Above everything else in our values and DNA, we are builders. Product and engineering efforts have lead our innovation since the founding of TUNE. We are obsessed with solving today’s problems for our customers, and eager to determine the problems of tomorrow. We do this by listening closely, thinking deeply, and constantly pushing new releases — and ourselves. Our goal is to be the fastest evolving, most flexible, and by far most scalable platform available, and through doing so, empower every one of our customers to find partner marketing success.
The first TUNE product was launched in 2009. We called it Has Offers,
because it was a white label solution that allowed anyone to manage
their own offers for affiliates and partners to promote. In the
following years, hundreds of new and existing companies built their
business on our platform, making HasOffers the most adopted SaaS
solution for affiliate and publisher networks.
In 2011, TUNE invented and launched Attribution Analytics, the first
SaaS solution for measuring the performance of mobile app campaigns.
Among other firsts, our team introduced the industry to the concept of
app install campaigns, and created the first mobile postbacks for
tracking and attribution purposes. By 2013, Attribution Analytics had
skyrocketed to become the industry standard, counting hundreds of the
world’s largest brands and mobile app advertisers among its users.
Fast forward to 2018, when TUNE’s Attribution Analytics product was
acquired by Branch, a Silicon Valley company solving the
cross-platform mobile experience. The acquisition reformed TUNE around
the core HasOffers product and refocused our team and our efforts on
developing the existing platform into a complete partner marketing
platform. In 2019, we retired the HasOffers name to bring us closer to
this new mission.
And the market noticed. In 2020, TUNE was acquired by Constellation
Software. Constellation’s business strategy is to acquire and hold
investments to create sustainable growth and profitability. This
change in ownership only furthers TUNE’s promise to enable both
advertisers and networks to flexibly manage their marketing
partnerships.
Today, TUNE delivers a truly technology-first solution for every business in the partner marketing industry. And we’re not stopping there. We are dedicated to building the world’s best platform for advertisers and networks. Our company keeps this as our singular focus for innovation, now and as we look toward the future of performance marketing partnerships.
We are proud to work with leading brands and networks around the world and are driven to help every partnership succeed.
Be Excellent to Each Other
As humans who share common needs, we treat each other with care and
respect. We value diversity of people and ideas. We have faith in each
other’s ability to succeed and cultivate that potential by inspiring
and nurturing growth. We recognize and express sincere gratitude for
each other’s contributions.
Be Confident and Coachable
We leverage our strengths, and pursue growth in areas where
improvement is needed. When we make mistakes or don’t know something,
we are not afraid to be vulnerable and admit it. We continuously
pursue knowledge and are happy to share it with others.
Start With Why
Our actions are inspired by our deep understanding of those we serve
and support. We explore what is most meaningful to them and why. We
earn connection and loyalty by anticipating and delivering what will
delight them the most.
Embrace 10x Thinking
We courageously strive for 10x advancements in pursuit of enormous
opportunities. We think creatively about the future, navigate
ambiguity, and deliver transformative change.
Be Relentlessly Resourceful
We overcome obstacles and find solutions to problems with relentless
resourcefulness. We take full advantage of the wealth of information,
tools, and expertise available to us.
Fail and Advance
When we strive, we may fail. Failure gives us unparalleled knowledge
about ourselves and our subject matter. We face our failures with
resilience, using what we learn from failures to advance.
Own the Outcome
We are committed to delivering high-quality work in a timely fashion.
When we believe that something should be done, we assertively take
action to make it happen. When setbacks or roadblocks threaten our
ability to succeed, we dig deep inside ourselves and rise to the
occasion.
Browse open positions and discover why TUNE consistently ranks among the highest-rated places to work.
CAREERS AT TUNE